Last Monday I received an email introducing me to the Queue 2008 debut of the bridesmaids collection called Bloom. There are 4 dress collections including Flutter, Pixie, Blush and Willow. Even though it's called a bridesmaids collection, I could see some of the styles being worn by the bride, in particular the Chloe and Colette designs. I also love the dresses with a sash - adds a great splash of color and accentuates the waist. My favorite? . . . the Sofia dress (shown above on left, black dress with purple satin sash - I love the detail with the hand-sewn triple layered taffeta flowers that increase in size from waist to hem)
The following is from the introductory email I received that explains about the collection: "The Queue line debunks the myth that bridesmaid dresses are either flamboyant or flavorless, Queue is a line of fashion forward bridesmaid frocks that hold true to one simple design principle - "Wear it, in a wedding or not." Available in a varied selection of fabrics, colors and sizes, Hannah's designs meet the practical needs of a wedding party but otherwise transcend all wedding style stereotypes. As part of her disciplined design approach, Hannah wore each dress conceived for her debut collection to a cocktail party, luncheon, dinner or other social event. Only those dresses deemed "dotted line" worthy - meaning you would want to wear it, in a wedding or not - made the final cut. The result is a well edited collection of cocktail and tea party inspired bridesmaid dresses that not only stand up, but stand out, in other contexts. With a focused design vision that is romantic, chic and whimsical, Queue is luxurious in both look and feel. High-end fabrics such as silk chiffon, taffeta, tulle and silk satin are layered to create texture and substance, while unexpected details such as hand finished taffeta flowers and unfinished chiffon edges evoke a highly-stylized aesthetic that appeals to brides and bridesmaid alike."